VINSKY

x BRAWLSTARS
 

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Brawl Stars is a multiplayer mobile game, member of the Supercell family, subsidiary company of Tencent Group. The Finnish editor partnered with the Paris Saint-Germain to showcase its productions around the globe. To launch the partnership, Brawl Stars selected the PSG key players, along with the biggest football influencers of each country. Naturally, Vinsky was called to represent France and challenge Kylian Mbappé et Presnel Kimpembé.

CAMPAIGN

To announce the partnership between Brawl Stars and the PSG, the gaming editor called Vinsky to come and challenge Kylian Mbappé and Presnel Kimpembé, global football stars. By being both very active in football and gaming, Vinsky was the perfect fit to connect both entities. 

The filming production focused on mixing football challenges that can please football fans and introductions to all the different gaming modes of Brawl Stars. An entertaining and premium content was created. Thanks to the quality of the casting, the videos went viral on social media platforms and reached out to both the football and gaming audiences.

 

We are very pleased to see once again that Vinsky's personality, ability to connect with multiple audiences and professionalism helped to create a successful campaign. Videos have been seen more than 6 millions times between Vinsky's official Youtube channel and Brawl Stars platforms.

6M

views on the video

Vinsky Mbappé